A Fiduciary Duty
Signal Financial Planning, LLC is a fiduciary. That means we are bound to always put a client’s interests ahead of our own. Always. Not every financial advisor adheres to a fiduciary standard, but this is a core principle guiding everything we do.
As fiduciaries, you can expect the following from us:
- We will always act with candor and good faith, providing all relevant facts behind our decisions.
- We will always endeavor to provide advice that is timely, accurate and complete.
- We will never recommend a product or service that is not appropriate for you.
- We will avoid conflicts of interest. If they do arise, we’ll disclose them completely.
Fee-Only Financial Planning
In addition, Signal Financial Planning, LLC is a FEE-ONLY financial planning firm. We are compensated ONLY by fees received directly from clients. We do not receive any commissions, kickbacks or referral fees, nor any other type of payment. We believe the FEE-ONLY approach eliminates a major conflict of interest that exists between financial advisors and their clients.
Please note there is a difference between a FEE-ONLY and a FEE-BASED financial advisor, and it’s important to understand the distinction. A FEE-BASED advisor charges fees directly to clients, but can also receive compensation from other sources, such as commissions from the sale of financial products. A true FEE-ONLY advisor accepts none of those fees.
About Bob Keilin
Bob Keilin is a CERTIFIED FINANCIAL PLANNER™ practitioner. The CFP® designation is conferred by the Certified Financial Planner Board of Standards, Inc., a non-profit organization serving the public by fostering professional standards in personal financial planning. More information about the CFP Board’s certification process can be found HERE.
Bob is bound by the CFP Board’s Code of Ethics and Standards of Conduct, which requires a fiduciary standard of care. More information about the principals of competency and ethics required by CFP® professionals can be found HERE.
Bob is also a member of the National Association of Personal Financial Advisors (NAPFA) and is a NAPFA-Registered Financial Advisor. NAPFA requires all members to adhere to a fiduciary oath. More information about NAPFA can be found HERE.
